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Agenda

View the agenda for the Sustainability in Packaging Latin America 2022!

On site translation will be available for English and Spanish speaking delegates.

Be sure to join us in the afternoon on Tuesday, August 16 for the Pre-Conference Workshop focusing on Chemical Recycling, Waste Management and The Future of Recycling in Latin America.
Session I: The Future of Recycling and Chemical Recycling
Inspire People to Build a World Where Plastic Never Becomes a Waste
A focus on virgin plastic reduction, recycling and returnability. 
Ernesto Guzmán | Operations Director Mexico & Plastic Strategy Ops Regional Lead, PepsiCo
Panel: Advanced Recycling
Moderator: Natalia Ortega, Editor in Chief, Plastics Technology Mexico

Panelists:
  • Carlos Ludlow-Palafox, CEO, enval
  • Fernando Pérez Vas, Strategic Business Development Manager, BASF
Networking Break
Session II: Waste Management
It's a small part of the packaging - but a big step for recycling: Labels!
Make the switch to sustainable labels: Boosting plastic recycling in the future! Although it might seem like a small part of the overall packaging, product decoration like labels and sleeves can make a huge difference in recycling. Learn more about the new high-tech materials that have been engineered to support recycling of PET bottles and other plastic packaging and see how recycling rates can be boosted! Learn about Design for Recycling and how to create packaging that can and will be recycled, showing examples from large brands around the world that CCL has been partnering with for many years. CCL label is the world's largest label and sleeve manufacturer. We have 199 sites in 42 countries and employ 23.000 wonderful people. We have a huge production site in Mexico DF.
Marika Knorr | Head of Sustainability, CCL Label
Panel: Waste Management – Cooperation Across the Region
Panelists:
  • Esteban Torres, Director of Business Intelligence, Veolia México
  • Romina Dávila Martínez Solares, Directora de Operaciones, ECOCE
EPR in the Latin American context & Chile Case Study for packaging
General overview of the Latin American Product Stewardship and Extended Producer Responsibility (EPR) initiatives. Main challenges and the Chile case study for the packaging EPR regulation and the informal sector formalization.
Rodrigo Leiva | Gerente General, Valoryza
Closing Remarks
Registration and Welcome
Opening Remarks
Brittany Onslow, Conference Producer, Smithers
Session I: Commercialized Successes of Sustainability
<Session Description>
This session will cover case studies and success stories of sustainable packaging implemented across multiple categories. Kicking off the session will be a presentation about consumer insights and trends within sustainability and how brands are appealing to those consumers.
El rol de la sustentabilidad en las industrias de consumo masivo
Las regulaciones gubernamentales junto con las demandas de los consumidores hacen que la sustentabilidad sea un tema fundamental en todas las áreas del consumo masivo. Desde una producción más verde hasta un packaging más sustentable, hoy todo importa para reducir el impacto ambiental de un consumidor más consiente que incluye en su decisión de compra productos más sostenibles. Frente a esta situación, y frente a una nueva era más responsable con el entorno, existen riesgos claros para las empresas: el green washing, la claridad de las comunicaciones y el propósito de marca son sola algunas de ellas para atender.
Jorge Araya | Consultant, Euromonitor International
Fireside Chat: The Age of #Refillution
This panel will go over the successes and challenges of implementing real world examples of refill options for consumers. How are these options working in retail locations for pay and go? How willing are consumers to adapt and adopt? Where can the industry help push this further, globally?

Moderator: Iván Trillo, Sustainability Marketing Manager, The Dow Chemical Company and President of Institutional Relations and Member of the Executive Committee, ANIPAC

Panelists Include:
  • Cynthia Menendez, Coordinadora de Ciudades Sustentables, WWF
  • Paolo Mazza, Chief Execuitve Officer, Mercado Circular
  • Megg Humphrey, Sector Specialist – International, WRAP
Networking Break
Sponsored by 
Session II: Regulations Across the Region
Reduciendo contaminación por plástico a través de legislación: Ley Plásticos de un Solo Uso de Chile
En este keynote Sr. Minneboo explica los detalles y los primeros resultados sobre la ley Chilena de plásticos de un solo uso y botellas. Ley que entró en vigencia el 13 de febrero de 2022. Además contará como esta ley complementa otras legislaciones y estratégias nacionales existentes, como la ley REP, para dar un mayor entendimiento sobre el paisaje regulatorio de Chile y  a nivel global.
Mark Minneboo | Regional Director, Latin America, Plastic Oceans
Panel: Global Plastics Treaty – How this will affect everyone
This panel will go over the recent Global Plastics Treaty, how this will affect the packaging industry and how will this look in the future. Each panellist will address how the treaty will be handled in their country and discuss the obstacles that could be in the way before the treaty is implemented.

Moderated by: Mark Minneboo, Regional Director, Latin America, Plastic Oceans Chile

Panelists include:
  • Maria Alejandra Gonzalez, Regional Coordinator Plastic Policy, WWF
  • Izarelly Rosillo Pantoja, Representative, United Nations Environment Programme
The new ecodesign regulatory requirements and the development of EPR schemes with a comparison between EU & Latam
In Europe & Latam, public authorities and brand owners are constantly reflecting on how to integrate packaging into a circular economy model through reduction, reusability and recyclability. As a result, new regulatory frameworks, with EPR schemes; and business solutions, linked to the consumers patterns, are emerging to answer to these challenges. In this context, and to help you understand the ongoing and upcoming regulatory and business trends, Axel Darut will share with you an overall picture of these trends in Europe & Latin America.
Axel Darut | Head of EU & International Affairs, CITEO
Networking Lunch
Session III: E-commerce Innovation, LCAs and Retail Packaging
<Session Description>
This session will cover supply chain issues during and post COVID, as well as reuse trends and the latest in e-commerce packaging. How are retail chains reducing costs and using more PCR in their packaging? How can brands convince consumers of their progress in sustainability initiatives?
Grupo Modelo – Sustainability Actions
Metas de sostenibilidad al 2025 y proyectos principales en México. Caso de éxito de retornabilidad.
Soqui Calderon | Directora Regional de Sostenibilidad para Middle Americas , Grupo Modelo Mexico
Session IV: Plastics
<Session Description>
Moderator: Rodrigo Macias, President, AMEE
Reuse models and the design oportunities they bring
Consumers appeal towards the successful EcoCarga refill business model  in Chile signals the future consumption patterns for Circular Economy reuse models, and opens  opportunities to better design packaging for consumers use as well as intermediate packaging to better handle products with a zero waster mindset. Join the presentation for more insights on packaging fit for the challenge.
Paolo Mazza Forno | Chief Executive Officer, Mercado Circular
Networking Break
Sponsored by   
 
Panel: Differences in Recyclability
This panel will go over the differences between Compostables (industrial) vs. Recycling (mechanical and/or chemical) vs. Biodegradables vs. PCR use. What are the differences between compostable, recyclable and biodegradable? How are brands including more PCR in their packaging? How does waste management differ across Latin America?

Moderator: Helmut Hoedl, Business Unit ISBM, ALPLA

Panelists:
  • Cristian Olivares, Founder, Solubag
  • Eduardo Selley Vazquez, Account Manager, Eastman Chemical
  • Elizabeth Mosqueda, Senior Manager, Carbon Trust Mexico
  • Alfredo Prince, Commercial Director, Braskem
Welcome Reception
Session III: Material Innovations, Environmental Factors and Involving Communities
Panel: Sustainable Cities – How are Cities Helping Sustainability Thrive
Includes recycling and collection, reducing carbon emissions, reducing packaging, climate change, etc. How are companies helping? Where does the education start – with packaging or with consumer education? How can the packaging industry support the work that cities are doing to becoming or continue to be sustainable?

Panelists:
  • Federico di Penta, Director of Latin America, Delterra
  • Zara Snapp, Co-Founder, Instituto RIA
Networking Break
Sponsored by   
Session IV: The Latest in Paper Innovations
<Session Description>
This session will talk about paper trends, recyclability, working towards zero waste, biodegradability and striving for complete sustainability.
How to replace 9 billion of plastic straws and transition to a circular economy by using green technology?
We will explain how this process occurs: from understanding what users need from their products, considering industry standards and government regulations, and starting production to executing mass production in only a few months. Together with ongoing development in quality, food-safety, consistency and efficiency measurements.
Martin Grandjean | Global Business Development Manager, Tembo Paper
Welcome Reception
Registration and Opening Remarks
Opening Remarks
Session V: Sustainability in Action – Products that are Commercially Sustainable
<Session Description>
This session will address innovation within sustainable packaging, brand initiatives and strategies for the future. Speakers will talk about products and packaging that are making waves within sustainability.
Our journey for plastic pollution elimination till 2025
From 2020, we at Ambev (ABInBev in Brazil) are working in a big platform to achieve our challenge bold target, to eliminate 100% of plastic pollution by 2025. To achieve it, we have a strategy that aims to Reduce/Eliminate, Reuse/Recycle and Offset the plastic usage and pollution caused if mismanaged. We´re learning in this journey, that "plastic doesnt have to end, it have to circulate". From 2020 we launch pilots, from up to 100% recycled shrink film to MSW (Municipal Solid Waste) content carbon positive plastic crates, multipacks up to 100% plastic free, with consolidated companies and startups from our Accelerator program. The purpose of this presentation is to share with the audience my role as technical leader for those projects, and how we´re working to achieve those bold targets and the cases that we are delivering.
Danilo Silva | Packaging Sustainability & Disruptive Innovation Sr. Specialist, Ambev
Sustainability + Innovation: See What’s Possible During Collaborative Package Exploration & Co-Creation
The demand for fundamental and meaningful change is being led by the consumer. They are not only demanding more aggressive legislation and enforcement from their governments, but they are also exerting pressure on brand owners to commit to improving their sustainability records. Brand owners, in turn, are making bold commitments to improve their sustainability and reduce their impact on the environment. No one can tackle these on their own. We need collaboration across the entire packaging supply chain in order to meet the demands of the consumer and to create real change for the sake of our environment. We have an obligation to work together with brand owners, printers, converters, retail chains, governments, and even consumers, to create new and sustainable packaging solutions that require rethinking across the packaging supply chain.
Nathan Pajka | Sustainability Specialist, Metsӓ Board, Americas
Networking Break
Session VI: Designing Sustainable Packaging
<Session Description>
Designing for sustainability can be a struggle when it comes to brick & mortar vs. online/e-commerce, which material to choose, branding and more. Presentations in this session will cover the essentials for sustainable packaging design and how they choose design and material choices based on consumer demand and product selection.
Moderator: Rodrigo Macias, President, AMEE
Panel: Essentials for Sustainable Packaging Design
This panel will cover the essentials needed for sustainable packaging design but also include design for recyclability and innovation.

Moderator: Jorge Maquita, President of Innovation Committee, AMEE

Panelists Include:
  • Flávio Ferreira, Head of Regional Packaging – LatAm, Reckitt
  • Viviana Sayegh, Technical Director, Liquid Inks Latin America, Sun Chemical Corporation
  • David Dombrowski, IDSA, DMI, Director rdpkOPINN, (R&D Packaging Open Innovation), HALEON Consumer Healthcare
From Paper to Paper: An Australian Success Story in Closing the Loop on Barrier-Coated Paper Packaging
Paper cups and most plastic-coated paper packaging have long been a challenge for recycling in conventional paper recycling systems.  Typically, the materials are classified as “outthrows” and sent to landfill or sent to the few specialized recycling facilities able to accept these materials.  However, with an innovative change to the resin pellet formulation, these packaging materials are universally recyclable materials, having qualified in the most valuable recovered paper grade paths for recyclers, and recycled for use in premium recycled paper products such as gift wrap and copy paper.  The session will cover a case study of success in Australia, explaining the benefits for brands, packaging manufacturers, recyclers and the environment.  The session will also cover the steps to implement the solution globally with the potential to make these types of packaging a valuable commodity for the recycling industry.
Will Lorenzi | President, Smart Planet Technologies
Networking Lunch
Session VII: Involving Consumers in the Recycling Process
<Session Description>
This session will cover how brands and retailers are trying to keep consumers educated, while involving them in the recycling and circular economy process. How do you get consumers to recycle? Does the infrastructure exist for proper recycling? Where is the gap between consumers actually recycling and maintaining a workable recycling infrastructure?
Moderator: Viviana Sayegh, Technical Director, Liquid Inks Latin America, Sun Chemical Corporation
Una nueva moneda para un nuevo mundo
Por primera vez, un solo sistema puede conectar la cadena de valor de producción y consumo en el camino hacia la economía circular. De problema ambiental a oportunidad económica: ecoins, el primer programa regional que premia el compromiso con el reciclaje.
Karla Chaves Brenes | Regional Director of the ecoins program and the Proxima Comunicacion agency, ecoins
Urgently Scaling Packaging Change
As we near 2025, we are getting closer to packaging commitments of recyclable, compostable or reusable.  With less than two years to go, how can we practically scale future innovations like reuse?  How do we achieve practical recyclability?  What is the role of compostables and biomaterials? 
Anthony Rossi | EVP Business Development, TerraCycle & Loop
Session VIII: The Importance of a Circular Economy
Digital Corrugated Driving Sustainability in Packaging
Today, a large amount of waste is associated with analog printing. Digital printing eliminates overprinting, reduces labor, carbon footprint and plate waste. This session will show how Digital printing is driving sustainability in corrugated packaging production.
Joaquin Ventura Rodrigues | Sales Development Manager, Latin America Region, EFI
Networking Break
The future role of adhesives in circular packaging for consumer goods
Several Latin American countries are implementing important legislation promoting waste reduction, increasing collection and recycling rates, and other initiatives that impact packaging consumption in a variety of ways. For future consumer goods packaging, this has numerous implications: brands and retailers are already making significant changes when it comes to packaging material and design choices.
 
In this presentation, we will share approaches on how to use adhesives wisely in the design and production of sustainable consumer goods packaging in today's tight supply environment.
These examples represent what H.B. Fuller can deliver today to help manufacturers achieve their own sustainability goals, where we're going and how we're going to get there.
 
We will highlight areas of collaboration that will support the evolution to the next generation of products and highlight opportunities where H.B. Fuller can better support sustainability and the circular economy.
  • Adhesives enable packaging to perform in many ways over its useful life and facilitate reuse and recycling.
  • By innovating with adhesives in mind, new packaging designs with truly circular concepts can be developed.
  • Sustainable packaging for a circular future will be accelerated with collaboration.

Elizabeth Staab | Global Strategic Marketing Manager, H.B. Fuller
The Time for COrcular Retail is Now
Converting to a Circular Economy operating system provides retailers and their partners with the opportunity to deliver meaningful results in the pursuit of a more sustainable business. In a COVID response world, demand for more sustainably sourced products and business models has only increased. And the resources and capabilities to deliver these results have never been more plentiful. Organizations and their partners who provide clear, compelling commitments and results in supporting a more sustainable world will build loyalty and drive sales. As retailers and brands accelerate their move towards a more circular approach, they will rely on their supplier partners to navigate this shift. This conversation will help suppliers understand the needed steps to pursue a more circular, zero-waste approach to producing consumer goods and packaging. This conversation will provide a deeper understanding of how the Circular Economic Operating model can amplify sustainability practices' impact, using scalable, marketable measurements and metrics.
Juli Lassow | Owner and Principal, JHL Solutions
Closing Remarks