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Agenda

The full 2025 Agenda is coming soon! Get a feel for the content with the session titles and presentation highlights below.

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On site translation will be available for English and Spanish speaking delegates.
Registration Opens
Opening Remarks
Brittany Onslow, Conference Producer, Smithers 
Next Wave Growth Trends and Strategies for Latin America
Next wave of growth for LATAM packaging companies inside and outside the region: winning strategies to manage across the value chain and capitalize on key trends.
 
Darshit Gandhi | Associate Partner, McKinsey & Company
Session I:
Session II: Eco-design: Creating more sustainable packaging and products
Brazil: From Adversities to Leadership in Global Packaging Trends
We will address topics that demonstrate how companies in Brazil are making consumer goods packaging increasingly sustainable. Initially, the efforts were focused on overcoming local socio-economic challenges, but they ultimately helped us serve a growing population while using fewer materials and natural resources. We will illustrate this with real case studies, while also showcasing how Valgroup has played a crucial role in this entire evolution.
 
Joao Henrique Alves | Gerente de Inovacao Corporatival, Rigidos e Flexiveis, Valgroup
Networking Break - Sponsored by ARclad

The holistic view of circular packaging at Electrolux
At Electrolux we have a very broad sustainability approach that is guided by our framework called For the Better, in this framework one of the ambitions is leadership in circular solutions, which involves products and packaging. In terms of packaging, we know its importance in protecting our products, but we also know its great impact potential, considering it is a single-use material, with a large volume. To achieve this, we have a strategy based on circular economy and climate change, with guidelines, policies and actions that consistently seek to improve the approach to packaging. To do this, we involve teams from design, to purchasing, operations and R&D and carry out, for example, the life cycle analysis of packaging, measuring its CO2 impact, recyclability analysis and cooperation with partners to develop less impactful materials. As a result, we already have more than 30% recycled content, more than 90% of small products without EPS and we seek to compensate with recycling for all the packaging we put on the market.
 
João Zeni | Diretor de Sustentabilidade | ESG (América Latina), Electrolux
Sustainable packaging beyond greenwashing and regulatory constraints
Navigating the paradigm changes in packaging: how to design future proof solutions to functionalize packaging for best end of life and recyclability options.
 
Michel Vanhems | SunInspire, SunLase and Functional Coatings, Product Manager Europe Middle East and Africa, Sun Chemical
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Networking Lunch
Session III: Consumers- What do they want?
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Session IV:
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In today’s rapidly evolving market, the drive toward sustainability calls for collaboration and accountability across the entire packaging value chain. In this session, I will discuss the critical role suppliers play in building a sustainable value chain, from sourcing to the end consumer. The presentation will cover the importance of committing to regenerative forestry practices; advancements in energy-efficient, non-fossil-based production processes; strategies for designing paperboard packaging for circularity; how partnerships with sustainable converters and printers drives positive change; and how suppliers can directly support brands in meeting their ambitious sustainability targets.
 
This presentation will highlight how each link in the value chain plays an essential role in accelerating progress toward a more sustainable future, positioning suppliers as vital allies in the journey to achieve meaningful environmental impact.
 
Nate Pajka | Sustainability Manager, Metsä Board Americas
Session V: Regulatory Update - Regional
Proposition of new legislation - PL 2524
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Networking Break
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Session VI: EPR and Shared Responsibility
The contribution of Extended Producer Responsibility scheme to the development of reuse
• Necessity and relevance of a legal framework for reuse
• The role of a PRO as coordinator for the development of reuse
• The work on standardised reusable glass packaging
• The development of reuse at scale (work programme, concrete steps, objectives)
 
Emmanuelle Bautista | Head of European and International Affairs, Citeo
Challenges Legislation Regarding the Implementation of EPR law in Chile and the Importance of Collaboration
Session VII: Recycling
Grupo Boticário’s first bottle made with PE PCR, a milestone in sustainable packaging
The use of post-consumer materials (PCR) promotes the concept of the 3Rs (Reduce, Reuse, Recycle). However, consumer safety is a priority, especially when the material comes into direct contact with products. Health agencies still lack specific regulations for the use of PCR in cosmetics, requiring caution. To ensure safety, we follow the same quantitative standards used for food packaging (food grade). Currently, the Boticário Group already uses PCR in secondary and tertiary packaging, made of polypropylene (PP), glass, PET and aluminum. A crucial step is the use of PE PCR in primary packaging, such as tubes and bottles, which come into direct contact with products, aiming to reduce the use of virgin material. Initiatives like COSPATOX in Europe and the Plastic Circularity Network in Brazil debate safe limits for substances like volatile, semi-volatile, and heavy metals in cosmetic packaging. This path is challenging, but the use of PCR in contact with formulations is crucial for building an increasingly sustainable future. **#UmaBelezaDeFuturo:** At the beginning of this decade, the Boticário Group committed to 15 commitments (aligned with the SDGs) to be delivered by 2030. These commitments address affirmative actions in the human, environmental, and production process dimensions. Today, when thinking about the future, we understand our responsibility as agents of transformation. Therefore, these commitments show our path of action in building a #UmaBelezaDeFuturo (A Beautiful Future).
 
Tarcisio Camlofski | Packaging Specialist, Group Boticário
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Welcome Reception
Registration Opens
Opening Remarks - Advisory Board
Session VIII: Innovation Programs Across Latin America
Transforming Packaging for a Sustainable Tomorrow: Driving the Circular Economy
Plastics play a critical role in delivering the essential needs of the global community and help to preserve and protect our food, health, and families. Certain plastics, such as PET, are 100% recyclable and can be used in a circular loop, generating less waste and making them a sustainable choice for the environment. Despite growing scrutiny and calls for plastic reduction, eliminating plastic is neither realistic nor sustainable. The real challenge is not elimination, but transformation. Come explore cutting-edge technologies, solutions, and services that have been engineered to enable your sustainability and circularity goals. By embracing innovative design and smart material choices, we can turn sustainability goals into reality – ensuring plastics remain a valuable resource, not a waste problem.
 
Paulo Carmo | Packaging Business Manager- Brasil, Husky Technologies
Session IX: Research and Development for Packaging Design and the Circular Economy
Delivering responsible packaging solutions
The challenge to develop more sustainable package solutions and continue providing functional protection for customer products has been the inspiration to develop main global packaging solutions platforms at Amcor. It is represented by flexible packaging solutions able to be recyclable in monomaterial recycling streams, flexible packaging solutions made with fiber or even solutions developed to evidence the close of circular economy using recycled content.
 
Juliana Seidel | Sustainability Director, Amcor Flexibles
Session X: Compostability and Certifications
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Leading the Bioplastics Market in Brazil: Growth, Challenges, and Opportunities
Latin America is emerging as a key player in the global bioplastics industry. In this session, we will explore the current landscape of the compostable plastics market in the region, the challenges and opportunities for widespread adoption, and the key aspects in driving growth. Kim Fabri will share insights from ERT Bioplastics’ leadership in the sector, highlighting key industry trends and future potential.
 
Kim Gurtensten Fabri | Presidente, Earth Renewable Technologies
Networking Break
Session XI: Innovative Applications for Packaging
Revolutionary Bio-Converting Hot melt Adhesives: Advancing Sustainable Packaging Solutions for Applications
The revolutionary bio-converting hot melt adhesives Advantra® Earthic™ powered by EarthicZero™ technology for paperboard present a transformative solution for brands and producers in regions with limited waste management infrastructure. This innovative adhesive range supports efficient paperboard recycling, however if cartons do end up in nature the adhesive decomposes completely with the carton, thereby reducing environmental pollution. By adopting this new adhesive technology, brands can significantly advance their corporate sustainability goals and mitigate the release of microplastics into the ecosystem, as certified by exhaustive testing.
 
Karina Borin | Global Rigid Packaging Product Management and Marketing Manager, H.B. Fuller
Improving Aroma's barrier of polyolefin packaging monomaterial structure
The need of recyclable packaging structures are pushing boundaries on research looking for new materials and additives able to improve different properties on packaging that currently are performed with multi-material structures. Special needs are focus on food packaging for keep or improve the food stability. The barrier properties, being oxygen, moisture, light and aroma are focus on request. Lyondellbasell at APS (Advanced Polymer Solutions) is presenting new additive able to improve the aroma's barrier on polyolefin packaging to keep the organoleptic food properties, at completely polyolefin recyclable packaging structure.
 
Gerardo Teran | Gerardo Teran, Application Development and Technical Service Director, LATAM, Lyondellbasell
Labels with purpose: toward a sustainable future in packaging design
Arclad self-adhesive products Abstract Labels with purpose: towards a more sustainable future in packaging design Why do we label products? Labels fulfill a fundamental purpose of giving us confidence, of making us feel safe about what we are going to consume. Not only do they communicate essential information to maintain the integrity of consumers, but they also act as canvas on which we paint the attributes of our brand, our identity, our value promise, our differentiators, in short, they are our ally in the branding strategy. And no less important, they are also information tools that allow the traceability of products in the supply chain. However, the needs and demands of our consumers do not end here, as this is the minimum information required to make a purchasing decision. And when connecting with that great purpose of building a more sustainable world for future generations, which is currently one of our biggest concerns as consumers, as brands we are responsible for contributing to that purpose from the design of the packaging and labeling of our products. Can labels fulfill their purpose in balance with environmental care? Through the development of self-adhesive materials, it has become possible to design sustainable labels, meaning that they can become enablers to help brands achieve their goals of making a positive environmental impact. Eco-design strategies can be built from three perspectives: renew, recycle, and reduce. RECYCLE: Materials that facilitate recycling: Self-adhesive materials compatible with the recycling processes of plastic, cardboard, glass, etc, or recycled content materials. Circular economy of PET and eco-design criteria applied to label development: Specifically for PET recycling, it is necessary to consider eco-design criteria ranging from the selection of washable or “wash off” adhesives, polypropylene and polyethylene film facestock, to inks that are not water-soluble, in order to optimize the washing process of the flakes and reincorporate PET into the production cycle as many times as possible, thus achieving the circular economy of this type of packaging material. Repulpable solutions for cardboard recovery: Labels can also be major inhibitors of cardboard recycling; they can form clumps or stickies in the process, making it inefficient. It is necessary to design labels with paper facestocks and repulpable adhesives, which are known by their ability to disintegrate in the process, avoid the formation of stickies, without impacting the quality of the recycled fiber used to produce cardboard. Recycled content facestocks: Polypropylene films made with a percentage of post-consumer materials. RENEW: Materials made from renewable sources Sugarcane bagasse paper with short renewal periods • Paper face stocks that are alternatives to conventional ones, made from renewable sources in shorter periods, such as sugar cane bagasse paper, a source that regenerates in less than a year. It is also a responsibly sourced material: the process does not affect the production of food derived from sugarcane and it is a residue that is being used instead. Bio-based adhesives • PSA adhesives with renewable content, reducing dependence on fossil fuels. REDUCE: Lower-caliper and grammage materials and compostable solutions that reduce the carbon footprint impact. Compostable solutions: Labels made from compostable facestocks and adhesives that can biodegrade, disintegrate, and turn into compost without affecting soil quality for growing food for human consumption. There is no absolute truth, the best material choice will depend on the type of packaging being labeled, its compatibility with recycling systems, and the regulations applicable in the country of destination. It is recommended to use Life Cycle Analysis tools to complement your eco-design criteria.
 
Carolina Jaramillo | Marketing Director, ARCLAD Self-adhesive products
Industry collaboration towards sustainability
At Avery Dennison, sustainability is a core pillar of our strategies. Through a collaborative and innovative approach, we have implemented various initiatives that demonstrate how materials science, technology, and new ways of connecting with the ecosystem and industry can drive sustainability and the circular economy with a positive social impact. This presentation details how we have made significant progress in: Innovation in Materials Science (rDT): Development of more sustainable materials and production processes that minimize environmental impact. Technology for Sustainability (AD Circular 3.0): Implementation of technological solutions that optimize the use of resources, reduce emissions, and promote energy efficiency. Collaboration and Ecosystem (Focus Group HPC): Establishment of strategic alliances with industry and organizations to create a collaborative ecosystem that drives sustainability and the circular economy. Social Impact (Coopercaps): Generation of social value through projects that promote education, development, and inclusion in local communities. We will share concrete examples of our initiatives, the challenges we have overcome, and the positive results we have achieved. We will also explain how this comprehensive approach can be replicated and adapted by other organizations to build a more sustainable future for all. We hope that this presentation inspires other leaders and organizations to join us on the path towards sustainability, demonstrating that collaboration, innovation, and commitment are essential to achieving a positive and lasting impact on our planet and society.
 
Cecilia Mazza | Sustainability Manager, LATAM, Avery Dennison
Closing Remarks